World Flowers views its responsibility to workers in East Africa as its most important facet, henceforth the vast array of certifications it has received from International bodies.

With an area of 583,000 square kilometres and a population of 52 million there are many social and environmental issues throughout Kenya. There are several areas where World Flowers has given opportunities to its workers to offer them a better standard of living and give them and their families the opportunity of education and medical care that they might otherwise not receive.

Pay
The workers on farms associated with World Flowers earn more than the average wage in Kenya as a minimum.

Working hours each week
On average the hours spent working on each farm per week is 46. Added to this each worker is able to work a maximum of 12 hours overtime which is normally paid at one and a half times their normal hourly salary. There are also performance related bonuses available to most workers. Included in these working hours is the allowance of at least one rest day per week alongside normal public holidays.

Sick Pay
Sick pay is not a usual occurrence in East Africa, however, with the farms associated with World Flowers a minimum of 30 days on full pay is given, with some farms offering far longer periods of paid sick leave.

Annual Leave
Annual leave is another area where the farms associated with World Flowers excel. The minimum paid annual leave is 21 days a year although some farms allow as much as 28 days.

Maternity Leave
All World Flower farms offer a minimum of two months fully paid maternity leave. Some farms have chosen to extend this even further to three months.

Housing
Most farms offer free housing to their workers, however, if this is not possible then a housing allowance is given.

If housing is not available then a transport allowance to and from their homes can be given, or a free service to collect them has been implemented on many farms.

An allowance can be given towards travel costs for those taking annual leave enabling them to return to see their friends and other members of their family that may live a long distance from the farms.

Other benefits
Other benefits offered on the farms include free medical treatment, schooling facilities, free water, electricity, crèche, kindergarten, subsidised food, social halls, training centres and recreational facilities.